Introduction to Question Types

October 30th, 2006

One of the most challenging issues behind survey software is understanding question types, their uses, and their analysis. Question types are quite simple to understand, there are only really three types. Beyond that the issue is presentation and the data content that you are validating in them. What follows is a brief description of the three questions types and some different ways of presenting them.

Single Answer –
Use this question type when you want a participant to select 1 and only 1 answer choice. You can display the answer choice text in a horizontal, a vertical, a drop-down, or even a graphical manner. This question type is also commonly known as a radio button.

Multiple Answer –
Use this question type when you want a participant to select more than 1 answer choice. The display of this question type is similar to the single answer question type, except for the drop down menu. This question type is also commonly known as a check box.

Text Entry Box –
Just like it says, use this question type when you want the participant to enter in data. The data can be numbers that rank answer choices, or require a participant to enter numbers that sum to a certain amount, or you can have them tell you their life story.

Wow, that was simple.

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